Electronic
Marketing Tools for Leisure Travel Suppliers
The largest consortia and travel agencies in the world use the VacationPort
electronic marketing tools from Passport Online to sell leisure travel.
Travel suppliers can promote their products directly to millions of
consumers through this network of travel sellers by participating
in the VacationPort network. Suppliers can also leverage Passport
Online’s electronic marketing tools and services themselves to sell
more travel.
Marketing
through Passport Online's
Distribution Network
Passport
Online has built a powerful network of travel agencies and consortia
who access the VacationPort content for their own research, and
more importantly, use VacationPort to push that content out to their
consumer clients via their web sites and email campaigns.
Over 12,000 travel agencies including the major retail consortia,
rely on Passport Online's content and marketing tools to promote
leisure travel ...More
Supplier Email campaigns sent
to the VacationPort Network
Suppliers can market directly to consumers by participating in Passport
Online’s VacationPort E-Offer emails, which contain supplier promotions
and are sent weekly to opted-in, front-line travel agents. These
emails are integrated with the VacationPort system to enable the
agent to "Customize and Forward" the email to their
clients. When the client receives the email, they click "More
Details" on any offer and can view the entire offer on either
the agent's website or on an agency-branded landing page. ...More
Online booking engine
integration
Passport Online can connect the VacationPort system to
a supplier’s booking engine. Consumers can then view availability
and either book online or contact the agent for more information.
...More
Custom email marketing
program
The Retail Marketing System (RMS) email marketing program
from Passport Online allows suppliers to create and distribute their
own email campaigns, or request Passport Online to produce them.
RMS supports both consumer and agent email marketing, and includes
the ability for supplier field sales staff to conduct campaigns
as well. An agent who receive supplier emails can use supplier-branded
email tools to "Customize and Forward" supplier emails
directly to their clients, complete with detailed consumer landing
pages or links to the agencies’ own web site. ...More
Email Services
Passport Online provides a complete line of services for
email, including managing of lists, creation of emails, sending
to opted-in lists, handling of opt-outs and returns and reporting
on results. A growing number of suppliers are using these services.
...More
Custom applications
Passport Online builds custom applications to meet supplier’s
specific electronic marketing needs . Examples include:
- Adding links to your own website, or any
other website, to display specific content.
- Custom Website development.
- Developing supplier private-labeled custom
NexCite websites for clients. ...More
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