Increase Your Preferred Supplier Sales with Consortia Marketing System (CMS)

A primary goal for many consortia is to increase the sales of Preferred Supplier products.

CMS is a set of email marketing tools for consortia and their members that helps them maximize the sales of Preferred Supplier products in a variety of ways.

A large database of preferred supplier offers and content:

• Thousands of preferred-supplier offers for websites and email campaigns, complete with marketing content and updated on a daily basis.
• Consortia can easily add their exclusive offers (block space, group departures, risk inventory, etc), accessible only by their members.
• Consortia offer-entry tools and/or electronic data feed to Passport Online are available entry methods.
• Existing preferred supplier offers and content can be modified to reflect consortia exclusive offers, special amenities, etc.
  

• Template-driven tools to create promotional emails destined for agents and/or consumers.
• Emails can incorporate all VacationPort offers and content from preferred suppliers, including consortia exclusive offers.
• Emails sent by consortia to agents contain both agent and consumer promotional information.
• Agents can quickly customize and forward emails to consumers, with agent promotional information automatically removed.
• Links in emails take consumers directly to the agency web site if agency is using VacationPort or NexCite, or to a dynamically-created agency-branded landing page for more details and to continue shopping. This enables all members to access the system regardless of their agency web site technology.
• TRAMS ClientBase Plus interface allows agents to import emails into ClientBase Plus to send full email and web site reporting, to measure campaign effectiveness.